We may collect personally identifiable information (ex: your full name, email address, mailing address, telephone number, or credit card number) from you when you voluntarily provide us this information. This information allows us to process and fulfill your order, notify you of your order status, and to provide you with services that will make your transactions with us easier in the future. We may also collect personally identifiable information from you if you choose to subscribe to our Online Shoppers Club, or participate in contests, and surveys, or in connection with content or reviews you post on our web site.
We also collect non-personally identifiable information, which relates to the information associated with your computer's interaction with our Web server, such as browser types, domain names, and IP addresses. This data is collected automatically and utilized to help us look for trends to improve our web site. This information allows us to recognize you when you return to our web site and to provide you with a customized experience that will be of value to you. The information stored on your computer by our web site does not contain any personally identifying information, such as your name, or sensitive information, such as your credit card number.